Research into our Target Audience.

 Action.

Action movies though can be targeted at anyone. As though you can target a certain age group people from other ages out of that target group can and still able to watch an action movie. Though for me when making my opening sequence I will be targeting the ages between 16-25 this is due to action movies having fast scenes, fight scenes, violence and possibly sexual content. All of those attract the target audience between the ages of 16-25. Majority of the audience we would be targeting would be males. As shown in the diagram below 90% of male adults compared to 86% female adults watch action movies.



https://www.statista.com/statistics/254115/favorite-movie-genres-in-the-us/

Horror.

Horror movies are mostly targeted at 16-24 year olds this is due to the teenagers and young adult prefers the thrill that a horror movies gives off compared to the older generation. Hence the reason why I will be targeting an audience with the age between 16-24. Also the majority of viewers are also male so I will be also targeting the male gender more than the female gender. As see in the diagram above 57% of male adults compared to 47% of female adults watch horror movies.

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